Outlash Boutique
About
This was an editorial beauty campaign orchestrated for Outlash Boutique, designed to dovetail with their website refresh; showcasing makeup services, nail art and lash work. The project encompassed the full spectrum of production, from the initial conceptualization to the final touches. As part of the creative team at Arcade Studios, we carefully selected a color palette to set the mood for the campaign. I then honed in on the Creative Direction, overseeing the prop and set styling, scouting for models, planning the shoot itinerary, capturing the images, and executing the final retouching. This campaign was a harmonious blend of strategic planning and creative execution.
PROJECT RELEASE: 2019
More work for Outlash: Archive
Team:
Agency: Arcade studios
MUA: Tala Henning
Model: Elescia Chelsea
Model: Aleesha Paige
Model: Alexa
Scope:
Creative Direction
Set & Prop Styling
Photography & Retouching