Outlash Boutique
About
This editorial beauty campaign for Outlash Boutique was a visual symphony designed to dovetail with their website refresh. From concept to completion, the project embodied the full breadth of creative production. As part of the team at Arcade Studios, I curated a striking color palette to spearhead the direction, bringing together a variety of props and set stylizations to showcase makeup services, nail art and lash work. Overseeing model casting, shoot planning, photography, and final retouching, every detail was considered in order to perfectly capture the essence of Outlash Boutique’s beauty offerings.
PROJECT RELEASE: 2019
Team:
Agency: Arcade studios
MUA: Tala Henning
Model: Elescia Chelsea
Model: Aleesha Paige
Model: Alexa
Scope:
Creative Direction
Set & Prop Styling
Photography & Retouching